Shadow work

I just listened to/watched the beginning of a video with Richard Grannon, where he speaks of ego and shadow work. I’m mainly interested in shadow work, and while listening, I googled very quickly. Read one of the results briefly, and found a sentence that really stuck with me.  

Storytelling

During on of my journeys – I don’t remember which one, or in which context – but at some point, I recieved some sort of message that contained the word storyteller. I think I am supposed to become a storyteller of some sort, I just don’t know how/when/where/why, and so on. In which context?